Muji

Starting its business from 1980, Mujirushi Ryohin, which is also known as and often abbreviated as Muji, has grown to be one of the most popular general retailing firms in Japan with more and more overseas consumers paying attention to its products. Muji literally sells anything: from stationery and household items to apparel and food. Despite their products being a reasonable price, the quality is surprisingly above average.

As Muji states itself “The essence of a MUJI product lies in its simplicity, flexibility and modesty to fit different lifestyles and individual preferences”, their products, from package design to features, are simple and streamlined. This makes you easier for you to grasp what their products are quickly and clearly, thus compelling you to purchase and consume them as if you had been searching for Muji products from the very start. Whatever you are attempting to purchase, enjoy something orthodox yet reliable from this brand.