Avancé
Avance is a premier Japanese cosmetics brand based in Roppongi Hills, Tokyo, with over 20 years of expertise in eye-focused beauty. As a pioneer of eyelash serums, Avance has revolutionized the way women enhance their lashes, making fuller, longer lashes more attainable than ever.
Their signature Lash Serum EX features two active ingredients that promote hair growth, reduce hair loss, and improve lash density, giving your eyes a naturally dramatic look.
Beyond lashes, Avance offers a curated range of high-quality eye cosmetics, including waterproof eyeliners that glide on smoothly and resist smudging, as well as a popular eyebrow mascara series designed to shape and define brows effortlessly.
Trusted by beauty enthusiasts across Japan and beyond, Avance delivers effective, innovative, and reliable eye care solutions.
Explore our collection of Avance products at Japanese Taste and achieve striking, long-lasting eye beauty with ease.
